What is a UGC video?

Instead of using influencers to promote a product or service, brands are more likely to seek out creators to produce UGC videos. This can make other users feel like the reviews are from actual product users rather than part of a marketing campaign.

UGC has become really important for companies to gain trust, connect with people, and sell more. Companies and brands need to use smart plans to change and grow, and UGC is playing a big role in making that happen.

Why is UGC video important?

Social media is where lots of people share their thoughts and opinions about different things like clothes, health, hobbies, and daily life. Take yourself as an example, do you check social media daily to learn about products before buying them?

For most of us, the answer is yes!

It has been proven that when regular people talk about products online, it really helps others understand those products better and decide if they want to buy them. Because of this, many companies are starting to use these user-created posts as part of their marketing strategy. It helps them get their brand out there and make customers more loyal to their products.

How to make an efficient UGC video?

Creating an efficient UGC video involves a few key steps to make sure it’s engaging and effective:

• Set your goal: Start by defining the purpose of your UGC video. What do you want to achieve with it? Whether it’s to showcase a product, tell a story, or promote an event, having a clear goal will guide your content creation.

• Know your audience: Understand who your target audience is and what kind of content they resonate with. Tailor your UGC video to appeal to their interests, preferences, and demographics.

• Encourage participation: Encourage your audience to create and share content by running contests, challenges, or simply asking for their input. Make it easy for them to participate and provide clear instructions on what you’re looking for.

• Authentic content creation: Create original content that reflects real experiences and opinions, and avoid incentivizing fake or misleading content. Although UGC is meant to be authentic, it’s still important to ensure that the content is of decent quality.

• Promotion: Once you have your UGC video ready, promote it across your social media channels, website, and other relevant platforms to maximize its reach and impact.

By following these steps and putting effort into creating engaging and authentic UGC videos, you can effectively leverage the power of user-generated content to connect with your audience and achieve your marketing goals.

Create UGC Videos with AI

I know for most people, making a UGC video is not that simple due to its requirement of filming and editing. However, there are some AI tools in the market that can help create UGC videos in just minutes.
JoggAI is an AI video tool that can help you create videos with hyper realistic AI Avatars quickly.

So, first things first, what is an AI avatar? An AI avatar is a digital character that employs AI to imitate human actions, feelings, and engagements. These avatars are typically crafted to resemble humans, showcasing lifelike facial characteristics, expressions, and physical gestures. They can also reproduce a user’s speech patterns.

JoggAI offers a diverse range of AI avatars that meet different requirements, helping you produce UGC videos without the complex process of filming and editing. It’s perfect for viral video creation for TikTok, Instagram, and YouTube Shorts that deliver exceptional value and results at scale. Boost your impressions, clicks, and engagements to maximize your marketing ROI.

And you can also make your own custom avatar, which is a digital twin of yourself with appearance and voice cloned. This could save you tons of time sitting in front of the camera.

To sum it up, making UGC videos is all about connecting with your audience in a real way. By using content from users, brands can show genuine experiences that people trust. It’s important to involve your audience, share authentic stories, and spread your videos on social media. Tools like JoggAI can help you create these videos quickly and easily.