Trends come and go, but it doesn’t mean you shouldn’t enjoy them while they last. We have several TikTok hashtag trends you can try for your channel this year.
TikTok hashtags come and go, but they can leave a lasting impression on your brand’s growth. By the end of our list, you’ll have some fun ideas for attracting more visitors to your channel.
The Benefits of Using TikTok Hashtags for Your Brand
When TikTok brings in over $60 billion in revenue in the United States, it’s a smart move to look into hashtags. These helpful tools work around-the-clock to increase your content’s reach.
Let’s take a look at the brand-building benefits of trending hashtags on TikTok below.
Make Your Content Easier to Discover
TikTok users shuffle through hashtags to discover content in a genre or topic they like. When you commit to a hashtag strategy, your content is much easier to find.
If you’re consistent, you can make TikTok trending hashtags become their own category. Other users may look at your hashtags as a new standard for a topic or niche.
Boost Visibility for a Growing Brand
If you’re a new brand struggling to gain an audience, hashtags will speed up the process. Adding hashtags will increase your visibility by showing up in search engines more.
You’ll enjoy steady growth as long as you tag content accurately and consistently.
Learn From the Competition
A smart hashtag strategy should involve a little bit of study, too! Browsing through the latest hashtags will give you a good idea on competitor strategies.
While you shouldn’t directly copy another person’s ideas, you can use them as inspiration. For example, let’s say you’re running a food account and need inspiration. You could browse the hashtags for recipe video ideas, adding your own spin to stand apart.
Naturally Grow a Community
Without TikTok’s passionate user base, your channel won’t go far. Your hashtags make growing a community that regularly checks your work easier.
You can later add trending TikTok hashtags so even more people can join your community.
Take Advantage of Engaging Trends
Hopping onto a popular trend could mean the difference between a few new subscribers and a thousand. Browsing TikTok’s weekly trends ensures you don’t miss out on anything that could be relevant.
Short form video is still going strong, so let’s take a look at which hashtags you should start using.
Top Trending TikTok Hashtags for Your Content Strategy
These trending TikTok hashtags are not only popular, some of them have staying power. Below are 10 popular trends that often make a comeback, so don’t take these off your content strategy.
1. #meme
Who doesn’t love a meme that makes them laugh? TikTok memes can be videos or still images, depending on your sense of humor.
This is one of the best trending hashtags for brands with cheeky or playful brand voices. You’ll frequently see it on ‘TikTok hashtags trending this week’ pages. Tip: keep an eye out for this hashtag when a popular movie or live music performance drops.
2. #music
The music hashtag shares everything from popular songs to original music. If you like collaborating with musicians, use this hashtag to increase visibility.
For example, a clothing brand collaborating with an indie artist could use this hashtag for promotion. Users may click for the music, then check out the clothing out of curiosity.
3. #live
Does your brand often do livestreams? This popular hashtag ensures you’re always adding new subscribers or bringing in new visitors.
According to a study by eMarketer, livestreaming is starting to surpass digital TV among customers. The limited time frame of livestreaming also naturally encourages FOMO (or ‘fear of missing out’). As such, expect to regularly see this hashtag in ‘TikTok hashtags trending today’ lists.
4. #aesthetic
TikTok is a visual platform celebrating fashion, painting, dances, and more. If you like creating creative collages for your strategy, stick them under these trending TikTok hashtags.
For example, a smartwatch brand could create short TikTok videos pairing their product with different outfits. They could create aesthetic themes such as sporty, posh, or retro. If you need to save time, AI tools can help you generate multiple TikTok videos quickly.
5. #foodtiktok
This food hashtag is incredibly popular since it supports TikTok’s thriving foodie community. Use these trending TikTok hashtags when you want to share recipes, cooking tips, or food aesthetic videos.
Expect this hashtag to regularly pop up on ‘trending TikTok hashtags this week’ lists. Special events, holidays, and promotions frequently use this hashtag for promotion.
6. #dancetutorial
One of the reasons TikTok became so famous is its popular dances. This hashtag hasn’t lost its power and usually starts trending again when someone comes up with a fun dance.
With a little creativity and good timing, you could potentially go viral with a dance of your own! When users jump on the dance bandwagon, many brands like to use them for user-generated content videos.
7. #funfacts
Engaging visitors with your brand is easier when you invite them to participate. Use this hashtag to share fun facts, then ask people to comment or share with their friends.
Trending TikTok hashtags have more mileage when you come up with ideas to get people engaged. You can even ask people to create response videos with fun facts of their own.
8. #fyp
FYP is short for ‘For You Page’, frequently popular for giving people a personalized feed. You can add to their feeds by creating content for specialized interests or niches.
This hashtag is well-suited to brands with a well-defined audience they cater to in their video marketing strategy.
3 Best Ways to Find Trending TikTok Hashtags for Your Strategy
Need a few more ideas for your social media strategy? Try these on for size so you’re always ahead of the curve.
Look Up TikTok Hashtags Trending Today
Develop the good habit of flipping through TikTok hashtags trending daily. Since trends are often unpredictable, you need to keep an open mind for surprise opportunities.
Make Sure to Follow Your Favorite Hashtags
Add hashtags to your follow list if you want to stay ahead of TikTok hashtags trending this week. This habit will ensure you’re always getting an updated feed even when you’re not searching.
Use AI Tools to Generate TikTok Videos Quickly
What happens when you come across TikTok hashtags trending with a limited timeframe? AI tools can help you whip up polished videos quickly so you can reap the benefits.
One of our top tips for video creators is using automated tools to generate scripts, edits, and more.
Wrapping Up
From trending TikTok hashtags today to long-term hashtags, we want your brand to always have opportunities for growth. JoggAI is our solution for busy creators who want to stay one step ahead of the competition.
We offer innovative AI tools for TikTok creators to generate AI avatars, ads, and short form video posts. You can finally save time on your content marketing strategy without losing the quality your audience expects.
