If you’re thinking of starting a TikTok channel, you need to make sure you have the right format. Overlooking the right TikTok video size could cost you valuable follows or shares.
Since we’re passionate about helping creators grow TikTok channels, we want to help. In this guide, you’ll learn about the TikTok video size ratio and how to create polished, shareable videos.
What is the Right TikTok Video Size?
Your first step in learning about TikTok video size are the different platforms people use. You’ll need to adhere to slightly different sizes depending on iOS or Android.
What size is TikTok video for the most engagement? Firstly, there are two sizes to consider: TikTok size (file type) and TikTok video size (width and height). You’ll also need to consider details like file type, frame rate, and video length.
File Size
What is the size of a TikTok video that uploads quickly with no rejection or adjustments? The upload limit for Android is 72 MB, while iOS can upload 287.8 MB.
Your file type will also affect the size for TikTok video uploads.
File Type
Once you choose the right TikTok size video, you need to pick a compatible file type. Similar to YouTube, TikTok usually prefers .MOV or .MP4.
.MP4 is a common file type thanks to its small file size and cross-compatibility with online platforms. While .MOV has a larger file size, it has exceptional video quality.
Your mileage may vary a little depending on your favorite type, so experiment! The video size for TikTok will still need adjustments based on your tastes and brand strategy.
Video Dimensions
What size is a TikTok video that gets likes, comments, and shares? Your videos will look fantastic if you stick to TikTok’s preferred 1080x1920 pixels.
Make sure your aspect ratio is also 9:16. These TikTok video size pixels are crucial for preventing blurry or choppy-looking videos. Similarly, choosing the wrong dimensions can make your video look skewed.
If you upload a video and notice it feels a little off, it’s likely a sizing issue.
(If you think you’ll choose the wrong TikTok video format size, don’t worry. There are convenient AI tools that automatically edit your TikTok videos to prevent these problems!)
Frame Rate
Have you ever watched a video that seemed to stutter or shake? You likely watched a video with an incompatible frame rate, a problem you can easily avoid in your uploads.
TikTok supports frame rates between 30 FPS to 60 FPS (or frames per second). If you want a very high frame rate, keep in mind you’ll have a larger file size. Larger files upload more slowly.
Watching your TikTok video size is helpful if you need to upload content in a short timeframe. For example, if you want to hop on a trending hashtag that’ll only be popular for another day or two.
Video Length
Want to create a short, snappy video or a longer informative video? No matter what you want, TikTok offers a flexible range between 3 seconds and 10 minutes.
We highly suggest experimenting with video length to see what resonates with your audience. Although short form content will be popular in 2025, it doesn’t hurt to try something new!
Should I Use a TikTok Vertical Video Size?
TikTok can be a little confusing due to its flexibility in video styles. However, we highly recommend sticking to the vertical video size due to its popularity.
This size for TikTok video is both stylish and easy to use. The portrait style is usually popular due to looking immersive and neatly fitting on most smartphones. Since there’s no need to adjust the image when viewing, it’s extra convenient.
Now that you’re comfortable with the best TikTok video size, consider trying out some tools to streamline the process.
Breaking Down TikTok Ad Formats
Not sure what kind of TikTok ad formats you want to use? Here’s a quick breakdown so you can dive straight into crafting ads that get people clicking for more.
TopView Ads
This video ad appears when a user opens up TikTok and before they watch any other videos on the platform. These ads are interactive and can be up to a minute long, well-suited for promoting a website or app.
Brand Takeover Ads
This full-screen ad only crops up for three to five seconds after users open up TikTok. They can also appear on ‘For You’ pages as a gif or a still image, depending on the style you want.
These ads are handy for staying top-of-mind for your audience without taking up too much time.
In-Feed Ads
These useful ads can be up to sixty seconds long and pop up full-screen on a user’s feed. They include a CTA button so people can immediately take action instead of digging around for what to do next.
Branded Hashtag
This unique TikTok ad transforms high-performing creator videos into an attention-grabbing ad. These ads build on the trending nature of popular hashtags to help users get the most mileage out of their content.
Useful Tools for Improving Your TikTok Video Quality
Keeping up with all the little details of TikTok uploads can be overwhelming. According to a McKinsey survey, 65% of respondents are turning to AI in their organization.
Instead of doing it all by yourself, there are several AI tools to help you out.
AI Video Avatars
Do you need to save time on filming? AI video avatars create a face for your brand when you need to give yourself a break.
You can customize these video avatars’ hair, makeup, background, and voice to get the perfect representation. You’ll still get basic editing features such as the TikTok video size width and height so you can post quickly.
Text to Video
Do you have a funny post you’d like to turn into a video? Text To Video speeds up the creation process with quick avatar and edit features for your next video post.
This tool is especially useful for repurposing content so you don’t have to generate new ideas 24/7.
Batch Mode
Sometimes you come across a trending hashtag and need to create several videos at once. Batch Mode makes it easy to create multiple videos for a steady stream of content.
Batch Mode offers diverse templates and instant avatars to save you as much time as possible. According to a Pew Research study, popular TikTok accounts tend to post more content and post on a regular basis.
AI Script Generator
Launching multiple products and low on time for your promotional posts? AI script generators can save you time developing informative scripts that attract and engage your audience.
Conclusion
We love helping creators learn how to use social media to support their brand and connect with their audience. At JoggAI, we’re determined to level the playing field with helpful AI tools that save you time and money.
Whether you’re launching new products or testing the waters for a new channel, we’re here to help. Check out our blog to pick up more helpful guides and tips for your TikTok account!
